As soon as you will get the notification, Upgrade as any plugin<\/p>"},"ratings":{"1":0,"2":0,"3":0,"4":0,"5":"1"},"assets_icons":{"icon-128x128.jpg":{"filename":"icon-128x128.jpg","revision":"1426189","resolution":"128x128","location":"assets"},"icon-256x256.jpg":{"filename":"icon-256x256.jpg","revision":"1426189","resolution":"256x256","location":"assets"}},"assets_banners":{"banner-1544x500.jpg":{"filename":"banner-1544x500.jpg","revision":"1426132","resolution":"1544x500","location":"assets"},"banner-772x250.jpg":{"filename":"banner-772x250.jpg","revision":"1426132","resolution":"772x250","location":"assets"}},"assets_blueprints":{},"all_blocks":[],"tagged_versions":["2.0.3"],"block_files":[],"assets_screenshots":{"screenshot-1.png":{"filename":"screenshot-1.png","revision":"1426132","resolution":"1","location":"assets"},"screenshot-2.png":{"filename":"screenshot-2.png","revision":"1426132","resolution":"2","location":"assets"},"screenshot-3.png":{"filename":"screenshot-3.png","revision":"1426132","resolution":"3","location":"assets"}},"screenshots":{"1":"This is how a normal EDD Checkout page looks like. From our experiment all the \"useless\" CTAs, extra fields and long forms are lowering the conversion rate","2":"Our Plug in simple take away \"all useless\" stuff (there are useful in some kind of transactions)","3":"This is a Final page with some other stuff added"},"jetpack_post_was_ever_published":false},"plugin_section":[],"plugin_tags":[3047,26311,25549,282,2665],"plugin_category":[45],"plugin_contributors":[],"plugin_business_model":[],"class_list":["post-43536","plugin","type-plugin","status-closed","hentry","plugin_tags-cart","plugin_tags-ctr","plugin_tags-easy-digital-download","plugin_tags-ecommerce","plugin_tags-edd","plugin_category-ecommerce","plugin_committers-rotello"],"banners":[],"icons":{"svg":false,"icon":"https:\/\/s.w.org\/plugins\/geopattern-icon\/edd-better-checkout-cart_093365.svg","icon_2x":false,"generated":true},"screenshots":[{"src":"https:\/\/ps.w.org\/edd-better-checkout-cart\/assets\/screenshot-1.png?rev=1426132","caption":"This is how a normal EDD Checkout page looks like. From our experiment all the \"useless\" CTAs, extra fields and long forms are lowering the conversion rate"},{"src":"https:\/\/ps.w.org\/edd-better-checkout-cart\/assets\/screenshot-2.png?rev=1426132","caption":"Our Plug in simple take away \"all useless\" stuff (there are useful in some kind of transactions)"},{"src":"https:\/\/ps.w.org\/edd-better-checkout-cart\/assets\/screenshot-3.png?rev=1426132","caption":"This is a Final page with some other stuff added"}],"raw_content":"\n
Description:\nEasy Digital Downloads is de facto the best solution for small ecommerce website. Important about Support<\/strong> Tags <\/strong>\nEDD, Easy Digital Download, ecommerce, ctr, cart, conversion rate,SEO, webmarketing, product launch, selling, Click Through Rate, split test, CTA, call to action<\/p>\n\n\n Upload the plugin to your blog, Activate it, done!<\/p>\n\n\n Is EDD Better Checkout Cart for everybody?<\/strong>\nWell, most people who use EDD usually sell just a product per time. If you sell only just a product per time, then you will probably need it.<\/p>\n\n Are you sure I am gonna get a +50% in sales?<\/strong>\nIn our test (done on some thousands cart impressions) the abandon rate with EDD Better Checkout Cart is much much lower --> more sales. OK, I installed the plugin, now what?<\/strong>\nyou are done! The new User interface is on.<\/p>\n\n I have a great idea<\/strong>\ngood! send us your comment: contact TantraMarkting<\/a>\ufffd we are opening a forum to discuss.<\/p>\n\n I am a coder, I would like to help<\/strong>\nI already love you contact me<\/a>\ufffd<\/p>\n\n I am a marketer, I would like to help<\/strong>\nI m not gonna love you ad much as a coder :-), but contact me<\/a> anyway<\/p>\n\n I am earning so much more money now, How can I give it back to you & the community? <\/strong>\nThere are very good chance you are selling more. if you want to help to develop all the things I have in the road map, please contact me<\/a>\ufffd<\/p>\n\n
\nBut, as far I am concerned EDD has one big issue: the CTR (Click Through Rate) of the checkout \/cart is not as good as it could be.
\nBy doing a long serie of A\/B experiments we improved the conversion rate by around 50%. ( depending from the websites we tested the cart abandon rate was 60-70%, after the make over we arrived to a very low 38% in a case and around 40-44% in others).
\nThat was done by removing useless call-to-actions and other distraction and adding some content (social proof mainly).
\nThis plugin is an important stepson to get that improvement.
\nSee on our website TantraMarkting<\/a> what we did.<\/p>\n\n
\nThe plugins is as-it-is. We have a long roadmap in front of us but we are waiting for your comments before going on\nReach us at TantraMarkting<\/a><\/p>\n\n
\nI cannot predict how well this plugin will work in your niche. Test it and let me know Contact TantraMarkting<\/a>. I would like to hear someone breaking this +50% barrier!<\/p>\n\n